Marketing is something that every business needs in order to be able to survive, but the problem is that many people simply feel like they don’t have enough time in the day to market themselves, and this can often be something that happens once they have some clients under their belt and then they get caught up in client work and don’t have time to market.
However, this is a problem because once those clients dry up, they then have to start marketing all over again and business becomes like a feast and famine cycle, and this is really something you want to be avoiding as much as possible as a business owner.
So, in this post, we’re going to share with you the top online marketing strategies that you can actually automate so that even if you’re completely tied down with client work, then your business is still being marketed for when you need those new clients.
If you run any online business, then social media is something you should absolutely be using to market your products and services. The great thing about social media is that, although it’s made to be a place where people connect in real time, it’s been designed to have plenty of ways for business owners to automate their content. You can do this through scheduling apps, so you could block a certain amount of time each week to create your social media content and then scedule it to go out at whatever time you choose, then take 10 minutes at somepoint in the day to go in and reply to comments, etc.
Email marketing is one of the best and most profitable marketing strategies you can be using in your business today – if your customers and potential customers are giving you their email address, it means there’s a level of trust there already, so make sure you treat it as such by sending quality content to them. Email marketing softwares have been designed for automation, so each time that someone signs up for your email list, you can set these emails to go out to them automatically and keep that connection and relationship building without having to send them manually each time.
If you’re looking to grow and scale your business and make sales to a lot of people at once, then webinars are the way to go. You can use a high quality webinar software that allows you to create amazing presentations in a matter of minutes, deliver that webinar live and then automate it for people who may want to access it later. You can also turn a webinar into a digital product and charge for it later, which really allows you to scale your business.
Blogging is a lot like social media in that it’s another platform you have for connecting with your audience and building trust. You can automate this using the same process and tools that you use for automating social media so it means that your content is always created and you don’t have to do it new each time.
Thanks for stopping by today, I hope you’ve enjoyed this post on marketing strategies.
*This is a collaborative post