Campaign For Wool – Porthtowan, Cornwall

If you are looking for something to do in Cornwall the next few days, why not head over to Porthtowan beach and check out the campaign for wool.

The Campaign for Wool is celebrating the natural versatility and sustainability of wool 

This Summer, The Campaign for Wool will create a Wool Beach Lodge on Porthtowan Beach in Cornwall from 3rd – 13th July. The interactive pop up will be home to an exciting programme of events and activities showcasing the versatility of wool during the British transeasonal climate. The Lodge will highlight the latest developments from leading brand partners in the worlds of interiors, sport performance and casual fashion, highlighting wool’s role in the next generation of renewable fibre products. 


Visitors and holidaymakers will be able to sit and enjoy the lodge or take part in a range of summer beach activities including surfing, yoga, wool workshops, and beach movie screenings all hosted by Campaign for Wool supporters, as well as an exclusive hike with author and survival expert, John Hudson. Additional activities including beach litter clearing will also feature on the programme highlighting the eco-friendly nature of wool, which biodegrades in the land and ocean to reduce waste and help the planet. 

wool beach lodge cornwall

In addition to outdoor programming, The Campaign for Wool has collaborated with its brand partners to deck out the Lodge with wool furniture courtesy of Tetrad and Solidwool, along with wool furnishings from labels including Abraham Moon & Sons, AW Hainsworth, Thermafleece,, Camira Fabrics, Alternative Flooring and Brintons, through to The Wool Room, Luna Textiles, Jessica Dance, Raeburn Design, CDBDI and Margo Selby. 

The Lodge will also house next-generation products and performance wear from the likes of Finisterre, Core Merino, APL, Icebreaker, Luna Rossa, Prada Pirelli, Rewoolution, Woolaid, Nagnata, Adidas, Outerknown and Devold, with apparel brands including Wool & Prince, McNair, Anderson & Sheppard, Armadillo Merino, Smalls, Dashing Tweed, Sheep Inc.

The Wool Beach Lodge will be open to the public from 3rd – 13th July, with tickets for specific activities available to purchase from Eventbrite, please visit for pricing information and further details. 

Thanks for stopping by today, I hope this was of interest to you.

You can check out my Cornwall section here for related posts.

rachel bustin
Thank you for sharing

5 thoughts on “Campaign For Wool – Porthtowan, Cornwall

  1. We never need much persuading to head over to Porthtowan beach but this does add extra enthusiasm to visit the Campaign for Wool and all its eco friendly partners.

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